Ad Age Marketer's Brief cover image

How Uniqlo is engaging Gen Z with livestream shopping and in-store marketing

Ad Age Marketer's Brief

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The Story Telling of the Life Here

Uniclow is using a multiple vehicle to deliver this story at the season beginning. Sustainability has been such a big focus for brands in recent years, especially as we talk about Gen Z. How are you adjusting the Uniclow brand to be more sustainable and talk to this audience? It's a very, very important topic for us. And we literally seriously taking a free responsibility so that as a corporation, we make a best effort.

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