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Your Marketing Team Structure Needs to Be Fluid
Team design needs to solve how do you get those teams that collaborate? How do you have shared goals and how do you end up with not those kind of points of friction because in my experience a lot of the friction has come from channel owners and program owners, right? I own a channel. I own a program program depends on channel You know, it's fair I think that is the other core issue that comes here But what we're really trying to tell everybody with this this point in the discussion We've gotten into the like how your marketing team structure needs to be fluid And what we are saying is your strategy needs to drive Your team structure.