Tracing the Steps of Fitbit | 6
Business Wars
Fitbit's Journey: From Acquisition to Innovation
This chapter covers the acquisition of Fitbit by Google, addressing concerns about monopolization and the product's evolution in a competitive market. It highlights Fitbit's resilience and potential resurgence with Google's backing, while discussing the overall state of wearable technology and consumer perception. The conversation also reflects on historical advancements in wearables and the future implications of health tracking devices amidst evolving technologies.
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