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4min chapter
Reuben Swartz - Anti-CRM For People Who Hate Selling
Ditching Hourly
Is That a Good Sign That You Might Need Something More Structured?
A lot of people equate CRM with Salesforce, so if you're sitting there with your sticky notes or a notebook and you're like, I need a CRM. And then you look at Salesforce and go, Oh my goodness, this is just too much. Or a lot of folks aren't really doing CRM. They're just emailing a bunch of people. So that's really what it comes down to. Is it is it the tool that's going to be right for you?
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