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Nerd Alert: The Effectiveness of Fear
The Marketing Architects
The Power and Pitfalls of Fear-Based Marketing
This chapter explores the impact of fear-based tactics across different sectors such as advertising and politics, sharing personal anecdotes and critical analysis. It raises ethical concerns while examining the short-term effectiveness versus long-term branding challenges of fear-inducing marketing strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode