Vayner X Presents: Marketing For The Now - TikTok Edition | GVAE Top Podcasts of 2022
The GaryVee Audio Experience
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Marketing Mastery on TikTok
This chapter explores the dynamic marketing strategies of a leading fast-food brand, with a focus on its effective use of TikTok for engagement. It highlights the importance of tailoring content to fit various social media platforms while maintaining brand identity and authenticity. Additionally, the chapter discusses the evolving relationship between brands and creators, emphasizing the value of genuine content collaboration to foster community engagement.
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