Born to be Barefoot | From Science to Life cover image

The Truth about Your Shoes with Steven Sashen | How to Improve Your Step

Born to be Barefoot | From Science to Life

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The Influence of Consumer Opinions on Marketing Strategies

The chapter discusses how consumers' interest in product backstories is impacting marketing strategies. The speaker shares their company's engagement with the community and product development based on customer feedback, emphasizing their desire to be brand evangelists.

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