AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
9min chapter
Leveraging Influencer Commerce
MarTech Podcast ™ // Marketing + Technology = Business Growth
Shifting Consumer Dynamics in the Age of Instant Gratification
This chapter examines the evolving consumer expectations, particularly among Gen Z, shaped by their experiences during COVID. It explores their preference for instant fulfillment and the impact of influencer marketing on purchasing decisions, contrasting it with traditional advertising methods. The discussion emphasizes the need for brands to adapt their strategies to foster authentic connections with consumers and enhance marketing effectiveness.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode