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Bored Ape Yacht Club is A Masterclass In Marketing #1945

Marketing School - Digital Marketing and Online Marketing Tips

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Intro

This chapter explores the rise of the Bored Ape Yacht Club, an NFT project valued over $1.5 billion, emphasizing its community engagement and successful marketing strategies. It also discusses notable partnerships, including one with Universal Pictures, and plans for a physical clubhouse in Miami.

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