GTM Live cover image

229 - Starting a Marketing Movement | The Refine Labs Origin Story

GTM Live

00:00

The Sales Rep Is What Matters in 20 21

Sales rep used to have way more control and accountability. Now buyers do most of the buying process on their own s information available everywhere, that they're not consulting the rep for a lot of this information. I think it's the key change in the world of what commission plans are thinker out daily, or starting to drive the wrong behaviours in companies. Cause the demand is what matters in 20 21.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app