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2min chapter
#219: “Beyond 2024: innovative user acquisition strategies” App Promotion Summit San Francisco panel
Business of Apps Podcast
Adapting Marketing Strategies for Global Audiences
This chapter explores the shifting dynamics of marketing strategies worldwide, stressing the significance of language localization and audience insights. It reveals how tailored approaches are essential for niche markets, particularly in fintech, while emphasizing the vital role of creatives and multi-channel outreach in user acquisition.
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