In this episode of the Product Opscast, Graham Reed and Antonia Landi discuss the critical role of communication in product management with special guest Jake Brereton, COO of LaunchNotes. They explore Jake’s journey through Atlassian, the challenges of effective communication in scaling organisations, and the importance of understanding audience needs. Also on the agenda: the impact of poor communication on business outcomes, strategies for celebrating successes and learning from releases, and modern product conversations wouldn’t be completed with discussing the role of AI in product management.
Highlights:
* Communication is fundamental to life, not just business.
* Understanding audience needs is crucial for effective communication.
* Timing is key in product communication.
* Celebrating successes helps reinforce team morale and transparency.
* Effective communication strategies can enhance customer engagement.
* Poor communication can lead to missed opportunities and revenue loss.
* AI can assist in communication, but cannot replace the human touch.
* Product managers must communicate clearly and frequently.
* Referencing company strategy in communications fosters accountability.
Resources Mentioned:
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