19min chapter

Dear Bri: Community Strategy, Fiascos, and Drama cover image

How do I find the first members for my niche community? With Murtaza Bambot, Founder & CEO at Heartbeat

Dear Bri: Community Strategy, Fiascos, and Drama

CHAPTER

Navigating Community Challenges

This chapter explores the hurdles faced by a product launch on AppSumo that generated a wave of customer engagement, leading to frustrations and feedback within the community. It emphasizes the importance of building trust and offering genuine support in product development, particularly when dealing with niche groups facing sensitive health issues. Through personal anecdotes and strategies for outreach, the speakers share insights on fostering resilience and connection within challenging environments.

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