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#24: How to Win Friends and Influence People

Vinh and Ali Show

CHAPTER

The Importance of Likeability in Negotiation

Likeability does help a lot. I remember sharing stories and just connecting with that guy to the max. We were having a great time. And of course, this is not going to apply to all situations. Some situations you just want the deal because look, unfortunately, it's just not going to work.

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