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Customer Analytics 101

Private Equity Funcast

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The Slowly Changing Dimension Problem in Transaction Sales History

I'm a big fan of using transaction sales history as messy as it may be. There are some real good nuggets in there, and there's some repeatable analyses you can do with it that are generally pretty insightful for the company. If you're analyzing credit card transactions from Citibank, you've got a bigger, you'veGot truly a big data problem.

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