Has business lost the argument? X versus Bluesky, and Coleen’s jungle PR
When It Hits the Fan
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Mastering Communication in the Spotlight
This chapter focuses on the significance of strategic communication for businesses and PR professionals, particularly in the context of social media. It examines Colleen Rooney's adept management of her public image amidst legal challenges, illustrating how effective message crafting can influence media narratives.
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