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Use THIS to Increase Sales "ACTUALLY" | Ep 171
The Game w/ Alex Hormozi
The Importance of Conviction in Business
You have to look at the alternatives that Susie has and think what other alternatives she has besides signing up here. She may not have 100% success rate because you don't have one. And so if you want this thing, I'm your best shot. How bad do you want this? Right? And so your conviction will seek through. If you're looking at it when this person walks in the door, and I'm really urging you, if you think about it as a sale, you will lose. All right. You got to be able to take the good and the bad and still move forward.
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