Next-Gen Personalization for Dogs: How Bark Treats Every Pup Uniquely
Total Retail Talks
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Evolution of Personalization Strategies and Transition to Tech Tools
Exploration of how companies have moved from manual processes to utilizing tech tools and data for personalized customer experiences, with insights on partnering with various tools like assignment data, attentive, airship, Contentful, amplitude, and V.W.O to enhance email, SMS, push notifications, and e-commerce personalization.
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Transcript
