#13: Cat Coquillette – Leaving the agency world, selling art online, art licensing, and being a digital nomad
Creator Science
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From Doubt to Digital: An Artist's Journey
This chapter recounts the transformative journey of an artist who transitioned from a stable agency career to becoming a full-time creator and entrepreneur. It highlights their exploration of online platforms for selling art, the challenges of navigating licensing agreements, and the importance of calculated risks. The narrative culminates in a breakthrough moment when a major retailer expressed interest in their artwork, emphasizing the role of strategic partnerships in the art business.
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