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Amplitude - A New Way to Grow Your Business
The idea of like, retention based in na measure retention and engagement was a pretty unknown thing. Zinga had a entire team that was basely inventing this prodigal z track which could have been like an independent billion dollar business if it was spun off. And so i passed on the investment because i couldn't see how badly everybody else needed this ad and we were already using a tool that wae start of living in the future.