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8min chapter
How to Win on TikTok and Medium with Professor Aaron Dinin, 100K+ on each
Product Growth Podcast
The Duality of Online Personas
This chapter examines the contrast between a creator's curated social media image and their true self, noting how the polished persona can be engaging yet may obscure deeper imperfections. It discusses the strategic use of character in content creation as a means to engage audiences while navigating personal insecurities and the potential pitfalls of being trapped in an established identity.
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