The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

DO YOU HAVE THE FIRST PRINCIPLES OF GREAT SELLING IN B2B?

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

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Is the Sales Engineer the One Who Knows the Stuff?

When you're really successful, it's not about to please the customer. It's about giving him the em impression and the building trust that he realized that i help you on the journey. You should be number one, not my product, not me, not our company. Don't talk about our company. Meme me. And i think too many raps. The repertoire of things to talk about is so narrow. Then they run out of stuff,. They get the sales engineer to come in and do most of the selling. But the sales engineers a gentas really, to answer questions, not persuade. Well, i actually hear, i think there's also something when you, if

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