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Special: Stopping the confusion of Jobs to be Done (JTBD)- with Tony Ulwick

Product Mastery Now for Product Managers, Leaders, and Innovators

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Jobs to Be Done

Chad: In addition to the course we talked about, you have a number of resources. Where can people find out about the resources that you have available? Tony: On our strategy website, there's a resource center under the resources page. There's also the medium site, my medium site at jobs to be done.com. And the free book, it's a book and we have the audio book as well, is Jobs To Be Done Book.

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