2min chapter

Under the Influence with Terry O'Reilly cover image

Johnny Wants the Jet: The Loopy World of Loopholes

Under the Influence with Terry O'Reilly

CHAPTER

The Pepsi Points Commercial

Back in 1996, Pepsi launched a new promotion called Pepsi Points. Those points could get you anything from a mountain bike to a baseball hat. A 20-year-old named John Leonard saw the commercial on TV and couldn't believe what he saw. That meant you could actually get the Harrier jet if you could find a way to accumulate 7 million Pepsi Points.

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