6min chapter

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The Future of Agencies, Podcasting and Content Marketing with Google SGE with Neil Patel & Eric Siu

Perpetual Traffic

CHAPTER

Challenges of Big Corporations Paying for Advertising and Future of Agencies

This chapter discusses the challenges faced by big corporations in paying for advertising and marketing services, as well as the future of agencies in the industry. It emphasizes the need for competence, participation in clients' businesses, and the desire for equity and profit share in return for efforts.

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