
How Cost Caps Will Perform At BFCM (And What To Do About It)
The Andrew Faris Podcast
Navigating Spending Strategies During Major Sales Events
This chapter explores effective strategies for managing spending and conversion rates during significant sales events like Black Friday and Cyber Monday. It focuses on optimizing budgets and bids based on consumer behavior while ensuring profitability amidst the challenges of fluctuating digital engagement.
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