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20min chapter
Episode 58: All About the Privacy Sandbox with Alex Cone from Google
Marketecture: Get Smart. Fast.
Privacy Sandbox: Aim and Progress
This chapter explores the aim of Google's Privacy Sandbox and the progress made on measurement and attribution standards. It discusses the criticism faced by the privacy sandbox and the speaker's enthusiasm for working on privacy and digital advertising. The chapter also addresses concerns regarding cross-site tracking and the focus on IP addresses in the sandbox's privacy measures.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode