9min chapter

Behavioral Science For Brands: Leveraging behavioral science in brand marketing. cover image

How Eleven Madison Park applied the peak-end rule to become the best restaurant in the world

Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

CHAPTER

The Art of Unreasonable Hospitality

This chapter examines 'unreasonable hospitality' through unique guest experiences and the peak-end rule, which suggests that memorable moments shape customer satisfaction. It emphasizes the importance of creating standout experiences in the hospitality industry, using real-world examples to illustrate how impactful features can enhance lasting memories.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode