
#202: Chris Guillebeau—How to Plant a Money Tree and Make an Extra $1k THIS Week
Why That Worked – Presented by StoryBrand.ai
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Engaging Customers Through Pain Points and Effective Webinars
This chapter highlights the significance of focusing on customer pain points in storytelling and marketing, rather than the company's own narrative. It also discusses how webinars can effectively engage audiences in a remote environment, while emphasizing the need for clear calls to action to enhance customer interaction and conversion rates.
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