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2min chapter
☎️ SKAN 4.0: 4 things that haven't changed - a sneak peak into the SKAN 4.0 handbook 📟
The Mobile User Acquisition Show
Introduction
In this chapter, the podcast introduces the SKAN 4.0 Handbook and emphasizes the importance of understanding what has not changed. They discuss the conversion values in SKAN 3.2, which are now called find conversion values in SKAN 4.0, and assure listeners that no changes are needed for those already using SKAN 3.0.
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