16min chapter

How to Scale an Agency 🚀 cover image

Triple your leads + reply rate with Mark Colgans "Trigger Based Outbound" strategy

How to Scale an Agency 🚀

CHAPTER

Importance of Triggers and Signals in B2B Sales Cycles

The chapter focuses on triggers and signals in B2B sales, explaining how they indicate potential needs or purchase decisions. It explores the use of trigger-based strategies in engaging with prospects effectively and emphasizes the significance of personalized outreach messages and staying top of mind through content.

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