E015 - George Armstrong: The Road To Resilience
First Things THRST
00:00
The Importance of Speaking Directly to Clients
"I'm not bothered about being the face. I Would rather just build my team up to be rock star coaches And I could be in the back end just just Being a leader," he says. "The brand's bigger than me and you're gonna get dominated by someone like me." He also reveals how much of his time now is spent managing the coaches versus actually speaking direct to client.
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