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Matt Young - Using Customer Feedback to Make Better Decisions
Brave UX with Brendan Jarvis 🇺🇦
How to Celebrate Failure
We're scratching at quite deep psychological biases we have here, like sunk-cost fallacy. In that culture of experimentation, failure needs to be celebrated. I hate the expression post-mortem because it's a very negative way to look at a huge learning opportunity. And if we're making good decisions on the heels of that failure, then I think that's the best way that you can grow quickly as well.
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