3min chapter

Switched on Pop cover image

The mid-career crises of Travis Scott and Post Malone

Switched on Pop

CHAPTER

Reflection on Marketing Strategies and Authenticity in Music

This chapter explores the marketing strategies employed for an album highlighting the artist's acoustic guitar skills and delves into the perception of authenticity in rock music compared to other genres, drawing parallels to Travis Scott's music. The hosts question the relevance of acoustic guitars and ponder the future of pop music while inviting listener participation.

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