2min chapter

The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 780: 9 Things You Can Do to Grow Faster this Year with SaaStr CEO and Founder Jason Lemkin

The Official SaaStr Podcast: SaaS | Founders | Investors

CHAPTER

Maximizing Customer Engagement through Strategic Events

This chapter explores the advantages of organizing small-scale events for key customers and prospects. It highlights how these gatherings foster interactive sales opportunities and enhance relationship-building, demonstrating that even a small investment can lead to substantial benefits.

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