We’ve got a special guest today, David Herrmann is back, our first ever second time guest. We’re talking about what channels we’re scaling as we head into Q4, we talk about ad account builds, creating a memorable brand, we get deep into meta media buying and creative diversification and what that means for your ad account and lots more.
00:00 Introduction
06:04 Channel Diversification Strategies
11:52 Creative Approaches in Advertising
17:46 Measuring Marketing Effectiveness
24:05 Balancing Brand and Performance Marketing
34:00 Building Memorable Brands
39:07 The Challenge of DTC Marketing
44:13 Optimizing Meta Ads for Performance
51:47 Creative Diversity in Advertising
56:05 Adapting to New Platforms: Reels vs. Feed
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw
David's first appearance on the podcast:
YouTube - https://youtu.be/ostjzdP7y2U
Spotify - https://open.spotify.com/episode/6Ep75J0weFLw8umy3hzpJ6?si=ac6a3dbd8af64018
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