Ep 27: Say No With Confidence (with Bruce McCarthy)
Business of Software Podcast
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Mastering Product Prioritization
This chapter explores the complexities of prioritizing projects as a product manager, highlighting the challenges of balancing various stakeholder perspectives. The speaker shares insights on effective methodologies for decision-making, emphasizing the need to focus on high-impact projects while avoiding the distractions of 'shiny object syndrome.' By introducing prioritization frameworks like the Kano model and the Moscow method, the chapter provides valuable strategies for achieving meaningful outcomes in product development.
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