The Possibility of Replicating the Success Story

Have you ever wondered how Hershey chocolate came to be so popular? Harvard Business School professor Nancy Koehn discusses her case entitled “Candy Land, the Utopian Vision of Milton Hershey,” which explores the life and vision of Milton Hershey, the entrepreneur and philanthropist behind the Hershey chocolate bar, the town of Hershey, Pennsylvania, and the Milton Hershey School.