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29min chapter
How to Get Better Audience Insights with SparkToro’s Amanda Natividad
Social Pros Podcast
Navigating Personal and Professional Identities on Social Media
Exploring the challenges and distinctions between personal and professional representation on platforms like Instagram and Twitter, with insights on maintaining separate personas. The chapter also delves into how brands present themselves differently on social media platforms and the importance of understanding user behavior for adapting marketing strategies. Emphasizing the value of listening to customers and observing audience interactions on threads to gain insights for effective marketing approaches.
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