2min chapter

Product with Panash cover image

Integrating Jobs-to-be-Done in your practice of Product Management | Bob Moesta (Rewired Group)

Product with Panash

CHAPTER

Exploring the Evolution of Jobs to be Done

Exploring the concept of jobs to be done and how they evolve over time, with a focus on the underlying causal mechanism of jobs as vectors of progress. Using the example of washing clothes, the chapter illustrates how the job itself remains constant while the methods and reasons for fulfilling it change.

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