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14min chapter
The Promise of What's Possible is the KEY to Attention
People Magic: How to Build a $1M Community
Crafting Your Community's Big Purpose for Engagement
This chapter emphasizes the significance of establishing a compelling 'big purpose' for a community to attract potential members. It presents a formula for articulating this purpose while addressing the balance between realistic outcomes and aspirational goals to enhance engagement.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode