Navigating Layoffs and Personal Branding in the Advertising Industry

The chapter explores a personal journey of experiencing a layoff during a turbulent time in the advertising sector, triggered by the effects of COVID-19. It touches upon the unexpected nature of job termination, receiving industry support, and contemplating starting a new venture. Additionally, the chapter delves into the importance of authenticity in personal branding and reflects on past experiences influencing current decisions in the advertising realm.