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7min chapter
Love in 60 Seconds
Endless Thread
The Rise of 60-Second Dramas
This chapter explores the explosive trend of 60-second vertical shorts, likening them to modern soap operas with their dramatic storytelling. It discusses the multi-billion dollar industry that has emerged, examining viewer demographics, engagement, and business models of popular apps like Real Short. Additionally, it reflects on the impact of platforms like TikTok and the rise and fall of Quibi in shaping mobile entertainment consumption.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode