2min chapter

Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast cover image

How Snyk found product-market fit: Guy Podjarny on building a dev-centric security company

Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast

CHAPTER

SNCC - What's the Difference Between Product Strategy and Growth?

I was given a good amount of grace to understand the business, understand the set of challenges and understand the organisational dynamic. SNCC has strong product strategy but not so much a specific growth strategy about how we were going to kind of take core growth loops,. How we're going to amplify them, double down on them over time or find new ones. Similarly, you know, get in terms of data tooling, experimentation tooling. But being intentional about what data we collect, having that be a collaborative activity because growth is necessarily cross-functional. You know, obviously with your amplitude background, this is something you're equally passionate about.

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