The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

HOW TO CRUSH IT EVEN IN THE MOST DIFFICULT OF SELLING SITUATIONS

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

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How to Get on the Barbecue List of Your Patient

I think when you show value and you become a partner with the provider, not just selling them a device, I feel like they invite me to a barbecue. And that relates to the reps who make it. The really great reps from the okay reps. How do you get on that barbecue list? I honestly believe just being a genuine person. People that have an agenda. You know what, let me take that responsibility. Well, maybe I didn't explain that properly but this is really what you should be doing. This is what's going to make it best for your for your patient.

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