7min chapter

Good Work with Barrett Brooks cover image

Mom: Ann Brooks on What They Don’t Teach You in Business School

Good Work with Barrett Brooks

CHAPTER

From Childhood Roots to Bulldog Pride

This chapter explores the speaker's lifelong journey as a Georgia Bulldogs fan, tracing its origins from family ties to Georgia Tech and personal experiences at the University of Georgia. It delves into the cultural nuances of sports fandom, nostalgic childhood memories, and the impact of strategic marketing on building community support for teams.

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