Navigating Media Misrepresentation and Sustainability Challenges

In this episode of The Unicorn Podcast, Simon sits down with James Watt, the co-founder of BrewDog, one of the fastest-growing craft beer companies in the world. James shares the truth behind the controversy surrounding his brand, as well as his revealing his marketing secrets.

We explore James's unique leadership style and the company's unconventional approach to business, including their plans to use beer to save the planet. James also admits why he chose to give away £100m of his shares in the business, while his co-founder did not.

Whether you're a craft beer enthusiast, an entrepreneur, or just interested in hearing from an incredible billion-dollar-founder, we know you’ll love this one. So grab a cold one and join us for a lively conversation with James Watt of BrewDog!

Follow James on LinkedIn: https://www.linkedin.com/in/james-watt

Follow James on Instagram: https://www.instagram.com/brewdogjames/?hl=en

Watch James on YouTube: https://www.youtube.com/@JamesWattBrewDogCEO 

Brewdog’s Website: https://www.brewdog.com/uk

Table Yeti: https://www.brewdog.com/uk

For more help start here: http://go.simonsquibb.com