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621b mms: Jack's leadership lessons for small biz, taking risks, Buddhism, being creative + more

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How to Tweak Your Bottom Line

"I start with the bottom line. In this business, I need to make X amount of profit," he says. "And then I go and look into the numbers... What do the numbers need to be to hit that? And that's where you get creative with numbers." The cafe is on the more expensive side in terms of cafes but has positioned itself as one of the top end cafes in town.

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