Episode 46: Beeswax co-founder Shamim Samadi on bringing oRTB to retail media
Marketecture: Get Smart. Fast.
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A discussion on the low profile of a Beeswax co-founder and the push to make retail media RTB compatible
Explore the background and experiences of Shabem, a co-founder of Beeswax, in the ad tech industry. Learn how he made retail media real-time bidding (RTB) compatible through his work in an incubator and consulting practice with Rom, another co-founder.
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