3min chapter

Outbound Squad cover image

Customer connection campaigns and customer service-oriented outbound with Jason Serota

Outbound Squad

CHAPTER

Building Trust and Familiarity in Outbound Strategies

This chapter explores the use of customer connection campaigns in outbound strategies, highlighting the significance of familiarity and trust-building. It also emphasizes the benefits of leveraging existing customer networks and concludes with a request for listeners to share the episode with others.

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